Postmodernism V Modernism

Postmodernism Powepoint

Postmoderninsm Powerpoint from loisevz

Key Terms

•Irony

•Playing with conventions

•Intertextuality

•Black humour  (leaves you answering more questions)

•Pastiche  (pasting together and commenting on things of the past)

•Magic realism  (exaggeration)

•Different perspectives   (excusing all values of judgement)

•Bricolage  (construction or creation from a diverse range of available things)

•Cultural flattening  (weakening and devaluation of cultural identities, symbols, icons and traditions)

•Knowingness  (cynicism)

•Hybridization  (swap purity for new combos of genres, styles and media)

•Eclecticism  (drawing upon multiple theories/ideas to gain complementary insight)

Telephone Lady Gaga

Postmodernism in music videos

My Music Video

Throughout my music video, I will be using the hypodermic needle as an aspect of ‘audience’. This means that I will be ‘injecting’ a message directly into the minds of the viewers. I will be doing this to draw attention to the power that my music video will have and to the importance that the video has. This links to the ‘cultivation theory’ as the hypodermic needle will encourage views on certain topics. This will make the music video act as a source where audiences gain knowledge from about the world and other people’s views. However, with these theories, comes ‘copycat theory’ which my music video will not be encouraging, it will be leaning more to the ‘do what makes you happy’ side.